eCommerce

6 Key Bottom-of-the-Funnel Advertising Methods for eCommerce

In the following article, we show you 6 key BOF advertising methods for eCommerce businesses that are proven to bring results. Few e-commerce businesses appropriate their budgets based on their sales funnel when it comes to digital marketing campaigns. Channels like social media, content marketing, traditional...

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How to use Facebook for eCommerce

How to use Facebook for eCommerce

Facebook is powerful. It beats other social networking sites in terms of conversion rates, sharing value, and numbers of visits. In this article, I'd like to show you a couple of ways to use Facebook for eCommerce to increase traffic and sales. According to the latest...

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Facebook Ads for eCommerce

Facebook Ads for eCommerce [Complete Guide]

In the following Advanced Facebook Ads for eCommerce guide, I will help you realize the untapped potential of Facebook, learn from examples & scale up your Fb Marketing. Facebook is an ever-changing ball game. It has grown like wildfire in the past decade, mainly for the...

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PPC Tips

PPC Tips You Should Use in 2022

In this article, I want to offer you practical advice on making the most of your PPC campaigns in 2022 and beyond. Our top digital marketing minds have compiled a list of PPC tips guaranteed to get your ads firing on all cylinders, from seller...

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Top 7 Ways to Drive Traffic to Your Online Store

Top 7 Ways to Drive Traffic to Your Online Store

What is the number one thing any online store owner wants? Traffic, traffic, and more traffic. It is no surprise why: an eCommerce store without site traffic is like a corner store without customers through the door. Traffic leads to potential shoppers. Potential shoppers lead...

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Attribution Models - Understanding the Value of Paid Traffic

Attribution Models: Understanding the Value of Paid Traffic

With the level of detailed measurements available in digital advertising, it’s sometimes hard to know where to start analyzing your marketing campaigns’ performance. That’s where attribution models come in. Performance can be segregated into different channels or campaigns and help the advertiser understand where conversion value...

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How to Leverage PPC to Grow Your eCommerce Business

How to Leverage PPC to Grow Your eCommerce Business

Marketing technology is the synergy of tools and activities that support marketing communications and sales. Technology is often associated with a high complexity of work, long-term implementation and the use of a large number of magical shortcuts. I decided to show an approach to technology...

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Effective Marketing Channels For Your Online Store

Effective Marketing Channels For Your Online Store [12+]

Customers are the lifeblood of every business. Especially if you’ve got a new online store, you’re desperate for new customers to turn that side project into a proper business. In this article, I put together a list of marketing channels relevant to eCommerce. If you’re running...

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