Facebook Ads

UTM Tags for Facebook Ads

How to use UTM Tags for Facebook Ads

In the following article, I will share with you a step-by-step guide on using UTM tags for Facebook ads. UTM (Urchin Tracking Module) tags allow you to define special links for every ad that leads to the same web page. By clicking on the ad with...

Read More
Facebook Ad Targeting

The Complete Guide To Facebook Ad Targeting

In this blog post, we'll be breaking down the vital Facebook ad targeting options in each of Facebook's audience categories; these fall into the broad areas of Demographics, Interests, Behaviors, Connections, and Custom Audiences. Facebook generated $70.7 Billion in ad revenue in 2019. The duopoly of...

Read More
How to measure your brand awareness on Facebook

How to measure your brand awareness on Facebook

So you’re running a campaign to increase your brand awareness on Facebook and want to understand your campaign's effectiveness. That seems reasonable enough. It should be pretty simple, right? Well, not really. Aside from conducting a survey, measuring an increase in brand awareness isn’t as easy...

Read More
How to use Facebook for eCommerce

How to use Facebook for eCommerce

Facebook is powerful. It beats other social networking sites in terms of conversion rates, sharing value, and numbers of visits. In this article, I'd like to show you a couple of ways to use Facebook for eCommerce to increase traffic and sales. According to the latest...

Read More
Facebook Retargeting Campaign

How to run a Facebook Retargeting Campaign

This guide will cover everything you need to know to create a successful Facebook retargeting campaign. People seldom convert on their first visit to your website. Research suggests up to 98% of first-time website visitors don’t. Well, that’s a lot of people. Unless someone makes an...

Read More
Facebook Ads for eCommerce

Facebook Ads for eCommerce [Complete Guide]

In the following Advanced Facebook Ads for eCommerce guide, I will help you realize the untapped potential of Facebook, learn from examples & scale up your Fb Marketing. Facebook is an ever-changing ball game. It has grown like wildfire in the past decade, mainly for the...

Read More
Facebook Retargeting Tactics

8 Facebook Retargeting Tactics

Want to go beyond batch and blast retargeting of everyone who visits your website? Here are eight tactics to get more out of your Facebook retargeting campaigns. 1. Retarget Abandoned Checkouts I will discuss one of the first Facebook retargeting tactics: retargeting abandoned checkouts. People who start the checkout...

Read More
[class^="wpforms-"]
[class^="wpforms-"]